Got Links? (Why You Need Backlinks)
The landscape of search engine optimization is constantly changing. Building high-quality backlinks has never been more important, if you want to compete and thrive online.
Style Guides, Part 2: How Do I Create One?
Your style guide provides a reference for developers to use when building the website. A useful tool to have in your pocket is easy-to-remember, meaningful class names. This not only makes it easier to read and understand but also helps increase efficiency.
Style Guides, Part 1: Why Are They Important?
Think of a style guide as being like a brand guide for a website. Your company has guidelines that describe its identity through the use of color choices, typographical rules, and logo treatments. Your website can also benefit from having a single source of truth that dictates what each element should look like and how they should be used to compose a web page.
Marketing Challenges You May Face In 2021
Finding, facing, and overcoming obstacles in marketing is pretty commonplace for those of us who consider ourselves gurus.
You Need Blog Content - Here's Why
How do you convince potential customers that you are a credible source of information? The answer is you need blog content.
The Golden Ratio
In our modern world, you can find the influence of the Golden Ratio almost everywhere you look. Websites you visit, the apps on your phone, photography, the architecture of buildings, the logos of your favorite brands, and even in the music you listen to and the movies you watch on Netflix.
From Abstract to Tangible
Brand development is high on our list of favorite undertakings. There is just nothing quite like taking a whole lot of abstract ideas and mushing them together to create a tangible end product that tells an entire story all by itself. Indian Creek Outfitters asked for a brand that reflects their upscale outfitting services and experience focused mentality. Their number one request was that it display a professional look and feel while clearly portraying what they do.
If you build it, they will (not always) come
If you’ve ever visited our website, our social media, or even our office, you’re probably familiar with at least a few of these pretty faces. These ladies spend more time in front of our cameras than almost anyone else. But what do we actually do with all these photos of them?
What is Google's Search Console? — Part Two
If you have a website, then you ought to know about Google Search Console. Formerly known as Google Webmaster Tools, this free software is like a dashboard of instruments that let you manage your site. Seriously, unless you prefer running your online business blindfolded, getting this set up should be any webmaster’s SEO priority. In our previous article, you learned step-by-step how to set up a Google Search Console account.
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