Content creation is no longer confined to the worlds of marketing and advertising. Today, everyone carries a near-production-quality camera in their pocket. And video platforms such as YouTube, Instagram and TikTok have become common household names.
Everyone has access to the tools needed to capture and record anything and everything at the mere touch of a button. There is also more access to learning material than ever before.
Out of our seven-person crew here at Storm Cloud Marketing, five are graduates of Missouri Southern State University. Naturally, when MSSU Athletics reached out to see if we could help out with a video project, we were filled with Lion pride.